Articles

Empowering the grass-roots is critical for a stable society and economic, social and digital empowerment complement each other towards building a sustainable business. Parama Naturals is partnering with Development Support Team (DST) which supports the Savitribai Phule Bachat Gat for sourcing hand crafted diyas from the women micro-entrepreneurs engaged in pottery in Lohegaon, Pune. Partnership with YouthAid Foundation Ten Stitch, a group of 10...

Empowering the grassroots is critical for a stable society and economic, social and digital empowerment complement each other towards building a sustainable business. With inclusivity and sustainability as its core philosophy, ever since its inception, Parama Naturals has been working with NGOs to enable sustainable livelihoods at the grass-roots level. We are currently partnering with Development Support Team (DST) to source hand-crafted diyas from women...

Turmeric is an essential part of all Hindu religious rituals and festivals, including Gauri-Ganesh celebrated in Bhadrapad, the sixth month of the Hindu calendar. So what makes Turmeric so special? What is it that makes it such an important part of our rituals? Find out in this blog.

Monsoons are the perfect time to enjoy the pleasant weather with a cup of hot masala chai and pakodas (deep-fried fritters), steaming hot momos, or a roasted bhutta (corn on the cob). And yet, this weather brings with it a spate of unwelcome guests in the form of infections like diarrhea, dysentery, cold, fungal and bacterial infections, etc. ruining the mood for you. There's...

Dull, damaged, frizzy hair during Monsoons can be quite unflattering and often a cause for concern if you also suffer from split ends, hair loss and/or scalp infections. Banish all bad hair days from your life with these super-effective tips on monsoon hair care and make your tresses your true crowning glory!

- By Sonia Mathur The much-awaited monsoon season is here and the rain-washed world looks lush, green and beautiful. But the humid and damp weather brings is accompanied by varied skin concerns including skin infections for people of all skin types. Here is an easy-to-follow Monsoon skin care guide for keeping all skin issues at bay and enjoying the rains with bright and healthy...

Yoga for Humanity: The Covid-19 pandemic has taught us a lesson or two. Rudely stopped by the pandemic in our fast-paced tracks, we got time to focus more on what is really important-- our physical and mental well-being and connecting with fellow human beings. Lockdowns, closure of gyms and no avenues to pursue sports and often even a walk or a run, led to people looking...

Ayurveda prescribes Yoga for anybody who needs a fit body and mind and Abhyanga to be able to reap all the benefits of Yoga. Learn about the benefits of Abhyanga for anybody who follows it and especially for those who also practice Yoga.